Vivo has officially launched its V40 smartphone in Pakistan, setting a new standard for premium mid-range phones. This device brings significant upgrades over its predecessor, the Vivo V30, and showcases an array of high-end features that make it one of the most exciting smartphones to land in the Pakistani market in recent years. With its cutting-edge technology, premium build, and top-tier performance, the Vivo V40 is aimed at users seeking a near-flagship experience at a competitive price.
A Step Up from Mediocre to Semi-Flagship Status
The Vivo V series has often been seen as a solid mid-range offering, but the V40 takes a giant leap forward. Equipped with the Snapdragon 7 Gen 3 chipset, the V40 elevates itself into semi-flagship territory. The addition of a 2K AMOLED display and an IP68 rating further enhances its premium status, making it one of the most well-rounded smartphones in its price segment.
What Does IP68 Mean for Users?
The IP68 rating ensures that the Vivo V40 is dust-tight and can survive submersion in water up to 1.5 meters for 30 minutes, providing peace of mind for users who often find themselves in unpredictable environments.
Stunning Display: Curved AMOLED with 2K Resolution
At the heart of the Vivo V40’s appeal is its 6.78-inch curved AMOLED display. This is no ordinary screen—boasting a 2K resolution (1260 x 2800 pixels), 120Hz refresh rate, and an impressive 4500nits peak brightness, the display delivers vibrant colors, deep blacks, and smooth scrolling for an immersive viewing experience. The punch-hole cutout houses a 50 MP selfie camera, ensuring that your video calls and selfies are captured in stunning clarity.
Why the Curved Display is a Game-Changer
The curved design not only looks visually appealing but also enhances the phone’s ergonomics, providing a comfortable grip. It creates a more immersive experience when watching videos or playing games, making the Vivo V40 an ideal choice for multimedia enthusiasts.

High-Quality Camera Setup: Dual 50 MP Sensors
On the camera front, the Vivo V40 is equipped with an impressive dual 50 MP rear camera setup, featuring an ultra-wide sensor and a primary sensor. This combination allows users to capture detailed, high-resolution photos in a variety of lighting conditions. However, the phone does miss out on a telephoto lens, which is reserved for the Pro models.
Front Camera: A 50 MP Selfie Powerhouse
The 50 MP front-facing camera is perfect for selfie lovers and content creators. The large megapixel count ensures that your selfies are sharp and clear, even in low-light conditions.
Battery and Charging: Massive 5500mAh Battery with 80W FlashCharge
One of the most significant upgrades from the V30 to the V40 is in the battery department. The Vivo V40 comes with a 5500mAh battery, providing ample power to last through an entire day of heavy usage. And when it’s time to recharge, the 80W FlashCharge technology ensures that you can quickly top up the battery in a matter of minutes.
Fast Charging: What 80W FlashCharge Means for You
With 80W FlashCharge, you can charge your Vivo V40 to 50% in just 15 minutes, making it ideal for users who are always on the go and need a device that can keep up with their fast-paced lifestyle.
Software Experience: Funtouch OS 14 x Android 14
The Vivo V40 runs on Funtouch OS 14, layered on top of Android 14. This software combination brings a fluid user experience with several customization options, enhanced security features, and better multitasking capabilities.
Funtouch OS: A Cleaner, Smoother Experience
Funtouch OS 14 is cleaner and more streamlined than its predecessors, offering a near-stock Android experience with added features such as smart gestures, dynamic wallpapers, and an improved dark mode.
Design and Build: Slim, Elegant, and Premium
Design is another area where the Vivo V40 shines. Measuring just 7.6mm in thickness, the phone is slim and easy to handle. The in-display optical fingerprint sensor further enhances the phone’s sleek design, allowing for quick and secure access.
Available Colors: Stylish and Classy Options
Vivo offers the V40 in a variety of colors, including Stellar Silver, Nebula Purple, Ganges Blue, and Moonlight White. Each of these colors complements the phone’s premium design, giving users a stylish device that stands out.
Performance Boost with Snapdragon 7 Gen 3 Chipset
Powering the Vivo V40 is the Snapdragon 7 Gen 3 chipset, which is a significant upgrade over the V30’s processor. This new chipset ensures faster performance, smoother multitasking, and improved energy efficiency, making the V40 a powerhouse in its category.
How Does Snapdragon 7 Gen 3 Improve Your Experience?
The Snapdragon 7 Gen 3 chip brings a notable boost in AI capabilities, camera processing, and gaming performance, making it ideal for users who demand top-tier performance from their smartphones.
Storage and Pricing: A Competitive Package
The Vivo V40 is available in 12GB RAM and 256GB internal storage configurations, providing plenty of room for apps, photos, and videos. Priced at Rs 139,999/- in Pakistan, the V40 is positioned as a premium device, offering excellent value for its feature set.
Is the Vivo V40 Worth the Price?
With its semi-flagship features and competitive price, the Vivo V40 is an excellent option for users who want a high-performing smartphone without stepping into the ultra-premium price bracket.
Vivo V40 is a Game-Changer in Pakistan’s Smartphone Market
The Vivo V40 brings a host of premium features at a competitive price, making it one of the best smartphones to hit the Pakistani market in recent years. From its stunning 2K AMOLED display and Snapdragon 7 Gen 3 chipset to the impressive 50 MP cameras and 80W FlashCharge, the V40 sets a new benchmark for mid-range smartphones. Whether you’re a photography enthusiast, a power user, or someone who values design and performance, the Vivo V40 has something for everyone.